sunday meal prep service
In response to the growing need for instant gratification, a cultural shift in collective self-awareness, and the surge of delivery services at your fingertips, I explored creating an app focused on delivering groceries in bulk for a community of users who rely on weekly meal preparation.
ART DIRECTION, BRANDING, UI/UX, VISUAL DESIGN
There’s a growing community of people who rely on meal planning. They struggle with having very little time to shop or cook amidst other daily commitments, so they seek to prep multiple meals for consecutive days.
How might I assist meal planners who want to meal prep more efficiently while also seeking the flexibility to still cook something unique and tasteful?
SUNDAY is the busy person’s meal prep assistant app that delivers fresh, foundational ingredients in bulk to help create healthy meals for the entire week.
I first explored the topic of recipe archival in relation to meal kit services. However, my research showed that several people weren’t very interested in meal kits that could only serve one or two meals. Instead, they felt they could do a better job themselves and be more budget savvy by cooking (and buying) in bulk.
KEY TAKEAWAYS
• Individuals are highly aware of their time, budget, and footprint
• Individuals seek community and are inspired by aunthenticity
UI/UX CASE STUDY: SUNDAY APP
ART DIRECTION, BRANDING, UI/UX,
VISUAL DESIGN
In response to the growing need for instant gratification, a cultural shift in collective self-awareness, and the surge of delivery services at your fingertips, I explored creating an app focused on delivering groceries in bulk for a community of users who rely on weekly meal preparation.
There’s a growing community of people who rely on meal planning. They struggle with having very little time to shop or cook amidst other daily commitments, so they seek to prep multiple meals for consecutive days.
How might I assist meal planners who want to meal prep more efficiently while also seeking the flexibility to still cook something unique and tasteful?
SUNDAY is the busy person’s meal prep assistant app that delivers fresh, foundational ingredients in bulk to help create healthy meals for the entire week.
I first explored the topic of recipe archival in relation to meal kit services. However, my research showed that several people weren’t very interested in meal kits that could only serve one or two meals. Instead, they felt they could do a better job themselves and be more budget savvy by cooking (and buying) in bulk.
KEY TAKEAWAYS
• Individuals are highly aware of their time, budget, and footprint
• Individuals seek community and are inspired by aunthenticity